How to measure your performance

The Performance tab helps you gain insights on all of your Orders within some period of time.

Check the performance of your FBT. In case you have not more than 5 FBT, feel free to use Dashboard to track the statistics. When you need to manage more than 5 or check the result of each FBT individually, then head to the "Performance" tab.

Circle Charts: display the top five FBT which generate the highest revenue :

Popup Views: total number of times when the FBT were displayed to clients;
Added to Cart: total number of times an item from all these FBT was added to cart;
Conversion: the number of times an item from the FBT was purchased;
Conversion Rate: the number of "Conversions" divided by the total number of "Popup views".
Revenue: the amount of money generated from top FBT;

The colors (blue, green, red, yellow, orange, gray) define a specific FBT. Grey color symbolizes all the rest of the FBT which scored lower than the top 5. Colors are assigned automatically and cannot be customized in this version of the App.

When you hover over the chart, the names of the top FBT will appear in the drop-down:

To see the number scored by each of the FBT separately, you need to hover over the corresponding section:

Make sure to set the appropriate timeframes before checking the results:

All Time Period: from the moment the App has been activated (FBT started appearing on your website) till the present day;
Last 7 days: statistics for the last week (if you're checking it on Wednesday, you will see the report from last Thursday till the current time);
Last 30 days: report for the last 30 calendar days (including today);
Month to Date: data starting from the 1st day of the current month until the present time;
Year to Date: statistics taken from the beginning of the year until today (or from the activation point in case your App is younger than one year);
Custom: fill in the "From" and "To" fields to check any other period of your interest.

4.Line graph shows trends in data over time (also known as time series data).

The vertical y-axis of the line graph shows the number of views, cart, purchases, amount of revenue while the horizontal x-axis shows the time periods: 4 previous months and generalized data of the previous year (if available). Time value will depend on the period of time during which the App has been active.

Check the drop-down on the right as here you can have each of the topics (Total Views, Added to Cart, Conversion, Conversion Rate, Revenue) to be displayed in a line chart:

5.Top FBT: shows the top 10 leaders of the sales. Each FBT is presented separately here, and you can evaluate its efficiency by the following aspects:

FBT Name: name of the FBT and the option to sort them by creation date
Total Views: total number of times when the FBT was displayed to clients;
Added to Cart: total number of times an item from all this FBT was added to cart;
Conversion: the number of times when an item from the FBT was purchased;
Conversion Rate: the number of "Conversions" divided by the total number of "Popup views".
Revenue: the amount of money generated from top FBT;

If you click on the screen icon in the end of the row, you will be presented with the visualized statistics and here you can check and compare the results of split testing (if available):

This popup window consists of 3 sections:

General info:

Line graph:

Circle chart: